AI product videos. Built around your product.
A product page tells you what something is. A useful video helps someone picture it in their own life. Nortes Original Framework connects your product facts and audience context to a creative direction, before you commit to individual shots.
Start with evidence you can show
Bring product facts, images and your creator profile. Check the material, dimensions, included items and intended use before selecting your selling points. The product image gallery helps organize front, back, working, in-use, texture, contents and detail views, so a claim has a relevant visual reference.
Choose a reason to keep watching
Develop hooks and scripts around the audience you actually want to reach. Choose a people-led demonstration or a product-only approach, then review the message with HACEB: Hook, Audience Fit, Cognitive Load, Ending & Conversion and Memorable Beat. The feedback helps refine a draft; it is not a forecast of views or sales.
Make the plan visible, one shot at a time
Move from script to scenes and storyboards, then generate video shots. Inspect whether the intended benefit is visible before continuing. In supported workspaces, select a script, scene, storyboard or shot and ask the AI Assistant for a specific change, review its suggestion and confirm the action.
Keep shaping the project
Use the available timeline, subtitle and voice controls to refine the project after generation. Save your work and reopen it later; rendering and export depend on the current project state. Your product facts and reusable assets remain useful starting material for the next idea.
A starting brief for a travel backpack
Choose a verified benefit such as an accessible front pocket. Open with the everyday moment of looking for a passport, show the pocket being used, and finish with a clear view of the bag. This is an illustrative creative brief, not a generated customer result.
A few things before you start
Do I need to write a finished script first?
No. Original Framework starts with product and audience context and helps develop selling points, a hook and a script before the storyboard.
Can I choose a product-only video?
Yes. The supported planning flow includes people-led and product-only approaches. Review the available controls for your project.
Which languages are supported?
The interface supports English and Chinese. Current spoken-video options include English, Japanese and Spanish, with availability depending on mode and plan.